The ads claimed that seven Samsung Galaxy phone models are water-resistant at up to five feet for up to 30 minutes and depicted dunking them in swimming pools or splashing droplets all over them on the beach.
Samsung has agreed to settle with the ACCC for misleading claims for $14 million and has since addressed the issue by introducing hardware and software changes to its phones so that the water-resistance claims reflect reality better. According to Gina Cass-Gottlieb, the chair of the ACCC:
This penalty is a strong reminder to businesses that all product claims must be substantiated. The ACCC will continue to take enforcement action against businesses that mislead consumers with claims about the nature or benefits of their products.
Source: Phone Arena
